Lifestyle
A golden smile that captured the hearts of Kenyans…. Coca-Cola responds after calls to make Baringo girl brand ambassador
Coca-Cola Company has responded to the social media campaign by Kenyans to make a four-year-old Baringo girl, Joy Jebiwot, a brand ambassador.
In a statement, the global soft drinks firm said that the photos of the girl that went viral on social media represent “pure happiness.”
“This is pure happiness. You’ve made us smile by capturing and sharing this beautiful image, especially when things are so sad in the world right now,” said the company in a statement shared with Mafans on Monday, May 25.
However, the company still maintains that it does not use children under the age of 12 in its advertisements and marketing worldwide.
“As a company we have made a decision not to use children under the age of 12 in our adverts and marketing worldwide, but we do love seeing your creativity and passion for our brand so continue sharing your amazing talents with us,” said Coca-Cola.
The firm’s responsible marketing policy clearly states out that they do not design their marketing communications in a way that directly appeals to children under 12.
“Specifically, we will not use, in any communications created after the date of adoption of this policy: Celebrities or characters whose primary appeal is to children under 12, with the exception of brand equity characters already in use…Licensed merchandise whose primary appeal is to children under 12. Images of our products being consumed by children under 12 without an adult present. We will not feature any children who are, or appear to be, under 3,” Coca-Coca policy published on their website states.
In a telephone conversation with its PR and Communications partner in Kenya, Ogilvy, the firm told Mafans that it is still assessing the pros and cons of obliging to the wish by a section of Kenyans online.
“There are two elements to the social media campaign. First, there is the wonderful four-year-old girl in the photos. Second, there is an element of art. The photos were taken by the girl’s cousin, a photographer. As you know, Coca-Cola is also a huge promoter of art. The decision is quite complex and requires extensive consultation given that our firm is global and has many layers. And then there is the age of the girl, she is still very young, something not allowed by our responsible marketing communications policy,” said the firm’s PR and Communications partner.
Joy, a Pre-Primary One (PP1) pupil at Dreams Hill Academy in Mogotio, Baringo County was photographed taking a Coke drink while at her grandmother’s home in Eldama Ravine.
The photos of the young girl took the internet by storm, with many Kenyans pushing from the onset to have her used in a Coca-Cola advert, a chance for the company to connect with local consumers at a very basic level, using a recognizable face in an advertisement.
While the company does not use children under the age of 12 in adverts and marketing communications worldwide, the girl’s father said he has granted his consent after much reflection.
“If it is possible for Joy to be made a Coca-Cola ambassador, it is okay. It is part of motivating other young ones that they can become who they want to be despite where they come from,” said Jacob Keror the girl’s father who is an employee of Nyamira County government.
Jacob described his younger daughter as an outgoing, friendly, and brave girl.
Diamond Platnumz’s collabo with Zuchu Cheche was recently pulled down from YouTube following a copyright strike by a person identified as Tony Anthony. Although little is known about Tony Antony, some netizens are speculating that it could be a conspiracy to take down the fast-rising Zuchu.
However, according to the Head of Digital Department at WCB Wasafi Kim Kayndo, they are in talks with the YouTube management to ensure the Cheche video is put back on the streaming platform. He added that the copyright strike issued against the video is fake, and therefore it will be easy for them to get the video back on YouTube.
Mr Kayndo further said that if indeed the claim was legit, it could have come from a reputable copyright body and therefore, reassured fans that the video will soon be back on YouTube soon. The song in question was trending at No. 1 both in Kenya and Tanzania and had garnered over 2.5 million views within five days of being released. This comes barely a week after fans turned the heat on Diamond Platnumz and Zuchu for allegedly copying Tanasha Donna’s lyrics in the said song.
It is entirely true that love just happens. But it is also not easy to genuinely bond with someone. Certainly to love someone deeply is a very complicated thing. And one of the biggest reasons behind it is that it is very much difficult to understand the signs of how the other feels when in love.
When it comes to loving deeply, women are highly secretive, and it takes them time to admit their feelings. But if you carefully observe their behavior, they do leave some signs, and ways behind that reveal how they feel.
Nervousness Indicates Deep Love
It is natural for anyone to fall in love to feel nervous deeply. And this change in the behavior is often readable. So if your girlfriend shows signs of nervousness, it means you are inevitably going to win her over.
She Shows Signs Of Jealousy
She Always Tries To Keep You Happy
Does she always try to keep you happy and make you smile? When a woman is genuinely in love with a man she will try everything to keep him happy. She may even display a good sense of humor and go out of the way to ensure that you are always smiling.
Social Media Displays Her Love Interest
She Is Always Ready To Hear You
One of the most visible signs of being in love is always being attentive to the words of your partner. You only listen to someone with great intent when you feel genuinely for someone. These are the signs that a man must recognize to identify true love.
You Are More Important Than Others
Does She Discuss With You New Things?
Presents For No Reason- Signs Of Being Deeply In Love
Dennis okari is one of the best investigative journalists we have in Kenya. Through him, a number of scandals that would have gone past the public eye have been addressed. The most recent one, the covid 19 millionaires shook the government after he uncovered the embezzlement that had happened with the covid funds.
Dennis went to the Kenya institute of mass communication where he got his bachelor’s degree in communication- journalism. He has worked in different companies and reported in different languages. That includes the kenya broadcasting corporation, metro tv, TBN Africa and the standard group media. Currently he works at the Nation group media and is a news anchor as well as an investigative journalist and reporter.
He was married to former k24 news anchor Betty kyalo but their union lasted for only six months. Betty kyalo’s brother did hint to the media that there was abuse in the relationship as well as no support from Okari’s family. It seemed like his family did not support the union. However, both of them did not come out to the public about their break up or what caused their divorce so nobody knows what their side of the story. The two have a four-year-old daughter named Ivanna.
Dennis remarried after divorcing Betty Kyalo. He married a lady named Naomi joy who works at bonfire adventures. The two go to the same church and seem to be happy and lost in love. Their wedding was an invite only affair that was done last year in February at Ridge-ways baptist church. They have since already celebrated their first anniversary together.
Okari is a good chef in his kitchen. He once posted a picture of food he was preparing for his wife after she came home late and tired from work. The food looked very appetizing hence we can tell the man does know his way around the kitchen.
He is one of the highest paid personalities in the country. Though we cant exactly tell his net-worth, we can tell the man does pocket a handsome pay quite often from the luxurious life we see he lives on his social media pages.
Dennis is a bilingual reporter and worked for the BBC where he used to take home a salary of 800,000 per month. He covered issues of governance, security and feature stories. He however came back to seek an opportunity at the nation media group.
Dennis was recently appointed as the special projects editor at nation media effective from January twenntieth of this year. He clearly is doing a good job if his bosses entrust him with such big roles. The man has a professional experience of 12 years and counting.
Dennis okari is a forex trader and a coach as well. One can tell from his social media pages that he is deeply invested in the trade.
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