Radio remains the most preferred media channel in Kenya, according to the latest survey on audience tastes in Kenya, but that could change as online media begins to edge up.
The survey by KARF in February and March gives radio an average of 64.5% audience reach for the two months, way ahead of TV at 49.5% and newspapers at just 9.5%. Online is growing its audience steadily, hitting an average of 28.5% in February and March.
The survey shows radio reached 64% and 65% audience in February and March, while TV hit 49% and 50%, followed by online at 27% and 30% as newspapers homed in at 9% and 10%. Magazines were the least read at 0.2 and 0.1%.
In terms of radio reach, Citizen Radio owned by Royal Media Services, retains the national lead at 13% reach for both Feb and March, followed by Radio Jambo of Radio Africa Group at 7.3% and 6.8%, in February and March respectively, and Standard’s Radio Maisha with 6.6% and 6.8%.
The fourth place is taken by Inooro FM (RMS), followed by Kameme FM (Mediamax), while in the sixth position is Milele FM, also owned by Mediamax. Top 5 includes two vernacular radio stations – Inooro and Kameme – underscoring the strength in numbers and wide geographical spread of the Kikuyu speaking population in Kenya.
In the key Nairobi region, tables are revered with Radio Jambo taking the lead at 15.3% and 15.7% reach in February and March, followed by Radio Citizen at 13% and 14.4%. Ghetto radio, which broadcasts in the informal sheng language, comes in third at 5.0% and 5.1% followed by Ramogi and Classic FM. Central Kenya region is led by Inooro FM, followed by Kameme FM.
Other vernacular radio stations topping their regions include Egesa in South Nyanza, dominated by Kisii speakers, and Ramogi FM and Namlolwe in Lake Victoria region, which is inhabited by the Luo community. Musyi leads in lower eastern followed by Athiani FM, while Meru FM tops in upper eastern region.
The trends prove how powerful regional/vernacular radio stations have become not only in attracting audiences but also driving public agenda and advertising revenues for media houses.
Kiswahili radio stations still retain popular attraction with Citizen Radio, Radio Maisha and Radio Jambo, among others, having a big following across the country. The much-hyped English radio stations such as Classic FM, Kiss FM, One FM, etc trail in ratings. Among this more urban segment of English radio stations, Classic tops the list with a national audience of only 2%. The rest do not feature even in the top 15 slots.
The survey notes that there has been a significant growth of community radio stations which have increased the geographical footprint compared to other media platforms. The Kenyan market currently has 356 radio stations and growing.
The survey shows that there are 467 TV stations in the Kenyan market, with 66 of them being local. Other TV stations are emerging on the digital platform.
In terms of overall popularity in the broadcast sector, radio continues to be king as it has high penetration or levels of access. Access to newspapers remains low, with around 9.5% of those interviewed reading a newspaper. As at the time, there were 44 newspapers in Kenya 62 magazines.
Lupita Nyong’o the African Queen
Lupita Nyong’o is an international filmmaker and actress known for her Academy Award-winning role as Patsey in ’12 Years a Slave’ and as Nakia in ‘Black Panther.’
She was born in 1983 in Mexico City, Mexico. Her parents, Dorothy and Peter Anyang’ Nyong’o, were in political exile at the time of her birth, but were able to return to their homeland of Kenya during their daughter’s childhood. Her father later became part of the country’s senate while her mother, who worked in family planning, took a leadership position with the Africa Cancer Foundation.
Lupita Nyong’o started acting as a teen in Kenya and went on to work behind the scenes of the film The Constant Gardener. She directed and produced the albinism documentary In My Genes and starred in the TV series Shuga. Nyong’o went on to earn acclaim for her role as Patsey in 12 Years a Slave (2013), for which she won the 2014 Academy Award for Best Supporting Actress. The following year, she starred in Star Wars: The Force Awakens and the Off-Broadway play Eclipsed. The actress also featured prominently in the box office-shattering superhero flick Black Panther (2018).
Having taken to drama and obtaining the lead role in a production of Romeo and Juliet, Nyong’o also returned to Mexico during her teens to learn Spanish. She went to college in the United States, studying at Hampshire College in Amherst, Massachusetts, and earning her degree in film in 2003. Upon her return to Kenya during school summer vacation, Nyong’o discovered that filming for the drama The Constant Gardener was happening in her area. She joined the set as a production assistant and met Ralph Fiennes, who told her to become an actor only if it was something she couldn’t imagine doing without.
Nyong’o returned to the States and, pursuing her interest in acting, earned a master’s degree from the Yale School of Drama in 2012, having performed in works like The Winter’s Tale with the school’s Repertory Theatre.
Weeks before graduating she found out that she had landed a part in director Steve McQueen’s drama 12 Years a Slave. The Brad Pitt-produced film is based on the 19th century narrative written by Solomon Northup (played by Chiwetel Ejiofor), a Northern-based free man who was kidnapped and sold into slavery in the South. Nyong’o played the role of Patsey, an enslaved young woman who befriends Northup while being horrifically abused by plantation master Edwin Epps and his wife, portrayed by Michael Fassbender and Sarah Paulson. For her performance in the film, Nyong’o earned a slew of award nominations, before taking home the 2014 Academy Award for Best Supporting Actress.
Tembea Kenya: Destinations To Visit In Kenya
Kenya has a lot of interesting places to visit. Just that most of us are too reluctant to just go out there and see how beautiful our country is. If we decided to do a poll today I’m sure less than 50percent of Kenyans have even gone to Nairobi National park. Most of us just went to a park during a school trip but after that we’ve never bothered to go there to actually enjoy it and appreciate how lovely some of these places are. Well, for those are looking for new exciting and interesting destinations to visit, here are the most interesting places you can visit in Kenya.
Mahali mzuri in Maasai Mara
This is a tented luxury camp found in Maasai mara. If you want to enjoy yourself at the Mara, you have to choose a great accommodation facility and trust Mahali Mzuri is that place. The camp belongs to Richard Branson and is situated at the Olare Motorogi conservancy. If you book your accommodation at the right time, you are guaranteed to witness the great migration. If that is not interesting I don’t know what is. The camp has great facilities and has a valley for a backdrop. It has been voted favorite safari camp at the Conde’ Nast traveler Middle East readers choices for two years straight. The prices are as mind blowing as the place is.
For those who do not want to travel far out of Nairobi but want that amazing experience, Rolf’s place is the place to go. It is a hotel located in the south East border of the Nairobi National park, that is in Rongai. The hotel is built like a medieval fortress on a cliff facing the national park. A suspension bridge that is slightly rickety leads to the mansion. If you are afraid of heights this will be a challenge for you. The view from Rolf’s place is out of this world. If you do not want to take drives in the park and just want to enjoy a good atmosphere and a breathtaking view you will definitely fall in love with this place.
It is located in langata which is quite close to the CBD. This place is mostly known for being a posh area where tourist come to visit. That is because you can have your breakfast with the giraffes. That´s interesting right? You better have that in your bucketlist. They have really posh rooms with the best service and one of their family suites is named after Karen Blixen. It literally feels like you are in the movie out of Africa.
Ol lentille is considered one of the most exclusive safari lodges and is a good holiday destination. It is located in Laikipia. If you are looking forward to having an adventure or just relaxing, Ol lentille is a good place to do just that. It harbours elephants, wild dogs and several other endangered species in the sanctuary. There are also activities like yoga, quadbiking,mountainbiking and my favorite of all, night game drives. There is also walking safaris and camel riding. The place is just a center of adventure!
Lamu island is just beautiful. It is like a book filled with stories since it has alot of history. The tropic island is a place of endless beaches and rolling dunes. Lamu old town is the main attraction there. The locals are very friendly and the town just beams with culture and customs. Getting around Lamu does not need cars because the streets are narrow. Dhow safaris can take you around to discover hidden islands like Pate, Manda, Kiwayu and Siyu.
This luxurious safari lodge is named after Elsa the lioness and her grave is very near the lodge. Elsas kopje is located in the Meru national park which is known to be one of the biggest homes of Elephants. There are also more animals to be seen in the park and one can actually go for game drives. The lodge is situated at a very strategic place where you get a captivating view of the park. It is also affordable and a good and very interesting destination especially for a honeymoon.
Ngare ndare forest
Located in Nanyuki, the Ngare Ndare forest has the most beautiful waterfalls in the country. The blue pools at the bottom of the fall are just breathtaking. It is home to very many 200 year old trees and is booming with animal life and a rich variety of birds. The forest is a very important corridor that connects lewa wildlife consevatory to Mount Kenya. It also has a bridge that hangs across the forest. Again, if you are afraid of heights you might want to take a rain check though you would be missing out on alot.
First of all glamping is glamorous camping. Sieku is a glamorous camping ground so for those of us who love camping, this is the place. It is located on the south east corner of laikipia county. They have the most breathtaking sundowners. Sieku glamping makes camping easy since they improvise and modify everything to make a classy statement. They are also the pioneers of glamping in Kenya. Activities to take part in while there include, mountain biking, game viewing and the best picnics ever.
Desert Rose lodge
The lodge is located south of lake turkana and overlooks the plains of northern kenya. It is situated on the slopes of Mount Nyiru which has a micro-climate of its own. The lodge is made entirely of local materials. Activities to be do at the lodge include; bird viewing, local wildlife walks, visits to working villages, rock climbing , para-gliding and helicopter rides. The overhead view from the lodge is perfect!
This place has been a marvel to so many of us because of the hefty bills one has to pay just to stay there. However, if you can afford staying here, you will have the time of your life. It has the most beautiful scenery and its very comfortable too. It is a private home in the Kenyan highlands and has truly wild luxuries. There is horse riding, quad bike safaris and helicopter flips. Also there´s the big five game drives.it has been featured in the forbes magazine. Arijiju has to be the most interesting destination to visit especially for the experience.
The new Nairobi National park is a game changer
You will soon enjoy five-star catering at the Nairobi National Park, according to a master plan in our possession. And, after an evening game drive, there will be nothing to regret – wine, whisky and beer aplenty served at an ecolodge right inside the park.
The ambiance of the high-end ecolodge will for a long time be the talk of the visitors to Nairobi, the only city in the world with a national park hardly 10 kilometres from the central business district.
These and a conference hall with a gym are but a few highlights of the facilities to be erected in the 117 square kilometre park.
The Kenya Wildlife Service justifies the planned developments, citing poor infrastructure and lack of recreational facilities “unworthy of the stature” of visitors thronging the park annually. But not everybody, in particular conservationists and nature lovers, is as excited by all the proposed developments.
Friends of Nairobi National Park (FoNNaP) says many of infrastructure proposals will be aesthetically unappealing. While FoNNaP has no objection to 90 of the 122 objectives of the draft master plan, it warns against special-use zones in the park.
The East Africa Wildlife Society maintains that the plan must be subjected to public scrutiny as the park’s management is a concern of everybody. The park has had no management plan in the past 10 years, the previous one having expired in 2010.
There are more than 100 mammal species and over a dozen different reptiles in the facility. Among the carnivores (leopards, cheetahs, hyenas, etc) are more than 45 lions. Herbivores like deer, gazelles and giraffes roam the park. Mbagathi River and dams are the habitats of hippopotamuses and crocodiles.
The Nairobi National Park experience master plan says there will be an amphitheater, museum, ivory tower and restrooms when the reorganization of the facility is completed.
- He is a very dangerous man! Sonko’s daughter accuses senator of attempting to kill her
- US raises alarm over Covid-19 cases surge in Tanzania
- Siwachii wezi! Uhuru vows not to leave the country to thieves in 2022
- Story of gold medalist turned Boda boda rider
- Beware! DCI announces countrywide crackdown on fake school certificate holders
He is a very dangerous man! Sonko’s daughter accuses senator of attempting to kill her
Lamu Senator Anwar Loitiptip and Saumu Mbuvi, daughter of former Nairobi Governor Mike Sonko, have announced their separation following wrangles...
Story of gold medalist turned Boda boda rider
Beware! DCI announces countrywide crackdown on fake school certificate holders
Usilipe pesa yoyote! Government exposes Huduma Namba scam
Club signs “25-year-old goalkeeper” but fans think he’s 45 [See photos]
Club signs “25-year-old goalkeeper” but fans think he’s 45 [See photos]
JUST IN: High school student caught with bullet in school
News2 years ago
KRA orders drinking water vendors to Pay duty or face action
Betting3 years ago
Odibets Introduces New cash out Feature
Football2 years ago
Let the games begin! La Liga restarts with Seville derby
Betting3 years ago
How to cancel a bet on Odibets?
Betting3 years ago
How do I use the OdiBets bonus?
News2 years ago
Lawyer Ahmed Nassir gifts security guard with Sh1 million
Lifestyle2 years ago
‘PREZZO’ joins essential service providers as he ventures into ovacado business
Betting3 years ago
How do I change my Odibets password?